When we first started developing Home Ownersite, we knew that the primary component that would draw subscribers was the inventory capability. The idea of keeping a home inventory is something that naturally resonates with consumers that want to be prepared in the event of a natural disaster.
As we looked at the market further, we realized that there is so much more to being prepared for a disaster for home owners than just the inventory. Corporate America has embraced risk mitigation through disaster planning for years, so we sought to find a company that helps the Fortune 500 decrease their risk to bring similar concepts to the consumer. What we found, and who we decided to work with, is the highly respected RP Risk Advisors.
There are already printed and static resources that advise on how to prepare for a flood, fire, hurricane, tornado, etc (we even link to them in Home Ownersite's Resources section), but no true interactive, online resource that takes into account your unique risk level based on a number of factors. Working with RP, we have started developing the first online, interactive resource for home owners to prepare for a disaster.
We are very excited to bring our subscribers this functionality, which should be rolled out in early 2009, so keep watching this space (or your Home Ownersite account) for more information. The press release is embedded below.
pr_homerp_090108
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